Weekly audio listening has hit an all-time high, with over 504M listeners around the globe tuning in to podcasts. Learn more about the effectiveness of podcast advertising in 2024.
Brands stand to reap many benefits from advertising on Pandora. Here we break down the ins and outs of advertising on the popular platform.
Ready to start advertising on Spotify? We have all the details on how to launch an audio advertising campaign that delivers ROI.
Explore the many benefits of using audio advertising to promote your brand. From targeting specific demographics to improving brand recognition, discover how audio advertising can help your brand grow.
Ad Results Media believes that host live-read ads that are permanently embedded into the show or pre-produced (host read or voiced over) ads that are likely bought programmatically and dynamically inserted are both critical components within your overall media mix.
Podcast advertising is the ability for brands to pay for placement of their advertising within various podcast shows. Learn more about buying, delivery, creative, and measurement here.
5 key strategies to maximize audio advertising in the coming year—and beyond.
As digital audio’s influence continues to grow, brands are tapping into its unique abilities. ARM's audio experts share insights into creative, measurement, and strategy.
How brands and political advertisers can capitalize on audio advertising’s abilities to reach and inform key audiences.
Across the funnel, audio advertising produces major wins. In this blog, we map audio results to every stage—and offer advice for hitting your KPIs.
Learn how audio creates emotional connections with consumers. Ad Results Media shares insights on leveraging audio for impactful, personalized marketing.
Audio consumption is booming—and now is the time for ad spend to catch up. Let's talk about why audio, why now.
New tech is enabling creative customization at scale. Read on for the details on how AI is advancing audio advertising.
Miro's partnership with ARM built confidence in the power of audio, and long-term ROI for the company.
The podscape in 2024 is complicated--but complexities can be manage with savvy podcast advertising partners.
Get the scoop on the benefits and challenges of programmatic vs. direct podcast ad buying.
ARM's targeted audio strategy proved profitable for insurance platform Policygenius.
Reach your audiences where they’re at with a single media buy that pays dividends.
Check out the ARM On the Mic podcast for more industry insights.
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Miro's partnership with ARM built confidence in the power of audio, and long-term ROI for the company.