Benefits of Audio Advertising in 2024
Explore the many benefits of using audio advertising to promote your brand. From targeting specific demographics to improving brand recognition, discover how audio advertising can help your brand grow.
Explore the many benefits of using audio advertising to promote your brand. From targeting specific demographics to improving brand recognition, discover how audio advertising can help your brand grow.
Brands stand to reap many benefits from advertising on Pandora. Here we break down the ins and outs of advertising on the popular platform.
ARM helped Grammarly boost brand awareness and delivered a 6% conversion rate. Find out how here.
Learn the five reasons that now is the right time to leverage programmatic audio advertising to reach your brand and business goals.
Learn how Allbirds generated a 29% better ROAS with ARM and audio advertising.
Audio advertising is particularly powerful for DTC brands. Check out our latest ebook to learn how audio is helping DTC companies grow.
Our latest research has the answer to the optimal number of ads in an audio ad break to drive performance and lower CPAs.
Can endorsements on YouTube improve your acquisition strategy? Find out how this brand expanded reach and achieved its CPA goals in this case study.
In our new ebook, "Audio Advertising with Creators: A Guide for Brands," we take you step by step through the process of advertising with creator-based audio, with best practices along the way.
ARM's how-to guide for getting the most ROI from your audio advertising, including tactics for direct response and brand marketing campaigns.
To find success in the audio as an advertiser, you have to approach things from the listener’s perspective. Especially with programmatic advertising.
Check out some of our biggest takeaways from the 2023 IAB Podcast Upfront event.
In this post we explore the approaches, processes, and partnerships that deliver measurement solutions that can quantify the true incremental impact of podcast ad campaigns.
In this post we explore the benefits of partnering with influencers on YouTube and how to maximize ROI on your campaigns.
Ad Results dives deep into the world of influencers including how they earn income, to how to partner with them and how to maximize the value of your partnership.
We explore all elements of building your brand though audio including the proper starting point, the right influencers and platforms to partner with, the best approach to creative and how to measure success.
We rounded up some of the top experts in our industry like Co-Founder of Sports 1 Marketing, Consultant & Business Coach, and podcast host David Meltzer, as well as executives from the programmatic media buying platform Audiohook, the weekly adtech newsletter Sounds Profitable and our very own Mike Kropko, Co-CEO of Ad Results Media to...
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Miro's partnership with ARM built confidence in the power of audio, and long-term ROI for the company.