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Diversity and Inclusion

Q: What challenges do women, and especially women of color, face in the advertising industry? A: We face a lot of challenges. I can’t speak for everyone but there is a sense of having to prove yourself constantly regardless of the years of experience you have. A lot of times opinions have already been made...

December 7th 2020

Podcast "Super Listeners" Study

We’re excited to partner together with Edison Research and PodcastOne for the second-annual Super Listeners Study. What is a Super Listener? Podcast “Super Listeners” are Americans 18+ who listen to five or more hours of podcasts weekly. Podcast Super Listeners are exposed to the most amount of podcast advertising and provide invaluable insight as to...

December 7th 2020

Meet the Women of Ad Results Media

In the final segment, Kelsie Utz, Quality Assurance Coordinator, Seda Filenko, Director of Analytics and Chertera Williams, Billing Specialist, sit down to discuss their career journeys, experience in the advertising industry and advice for other women in traditionally male dominated fields like finance and analytics.  Click the image to play the full video.    

December 7th 2020

Episode 25 - An Interview with Kathy Doyle

As VP of Podcasting at Macmillan Publishers, Kathy Doyle knows a thing or two about the podcasting industry. From creative concepting to podcasting strategy, she oversees some of the most interesting ideas in the podcasting world. In this episode of On the Mic with Ad Results Media, Lindsay Boyd and Nathan Spell sit down with...

November 20th 2020

Episode 24 - The Anatomy of an Ad, Part 3

As creatives, it can be difficult to move from all the ideas, to good ideas, to truly great ideas. And that's where creative concepting comes in. In this final episode of The Anatomy of an Ad, Nathan Spell and Lindsay Boyd will discuss how to dive into ad generation and the tools needed to go...

November 16th 2020

Episode 23 - The Anatomy of an Ad, Part 2

What is the one, powerful tool that is essential to developing lasting advertising ideas? The answer: Strategy. Without strategy, it's virtually impossible to connect your brand to your target audience, and connecting brands is what great advertising is all about! In episode two of our study of The Anatomy of an Ad, Nathan Spell continues...

November 2nd 2020

Episode 22 - The Anatomy of an Ad, Part 1

What are the basics of creative strategy? Whether you're a seasoned professional or just starting out in the advertising world, understanding the fundamentals is paramount to success. In episode one of our latest series focusing on the anatomy of an ad, Senior Copywriter, Nathan Spell, will guide us through creative strategy and defining "brands". Podcast...

October 20th 2020

Episode 14 - An Interview with Larry Goldberg

In episode 14 of On the Mic with Ad Results Media, Nathan Spell and Lindsay Boyd sit down with Larry Goldberg from Cadence13 to discuss the impact of Coronavirus and the upcoming Presidential election on audio advertising the podcasting space. Be sure to subscribe to the "On the Mic with Ad Results Media" podcast through...

June 29th 2020